Aedas Announces Immersive Tower by DIFC

Sitting in the heart of Dubai’s financial district, Immersive Tower is the latest landmark by DIFC. The concept design led by Aedas Global Design Principals Christine Lam and David Clayton is a 37-storey mixed-use tower offering commercial, amenity and retail spaces to cultivate an innovative business environment.

The tower adopts two symmetrical V-cut architectural forms, defining the uniqueness of the Dubai cityscape. The V-cut features stepping terraces and rooftop amenities with unparalleled views towards the Gate Building and Gate Avenue. The bottom V-cut creates iconic F&B and communal spaces filled with greenery at the podium which spans 5 floors. With the application of vertical fins, the verticality of the tower is further enhanced.

Immersive Tower offers a fusion of work, leisure and luxury and is designed to meet the evolving needs of businesses and their workforce. Offering over 58,573 sq m of Grade-A office space, 24 full floors between the podium and rooftop terraces, the design delivers an elegant lobby to create a top-of-the-line working environment. The office space is supported by 10,596 sq m of retail space including a rooftop leisure club, and 680 sq m is allocated for amenities.

Christine shares, ‘A luxury private club with rooftop terraces are designed at the 3-storey tower crown, presenting the high-end corporate image and unique leisure experience brought by the tower’.

To maximise the accessibility to the existing developments within DIFC, the tower is designed with the provision to connect with the surroundings. The triple height lobby and landscaped forecourt create a strong sense of arrival, stitching the tower to the community.

‘Immersive Tower by DIFC is highly connected to the adjacent developments with functionality and efficiency, with a vibrant live-work environment embedded. It embodies a modern and people-centric design within a bustling financial district that complements the whole DIFC masterplan.’ David says.