Standard Carpets expands into Dubai Industrial City with a solar-powered facility
Standard Carpets, the region’s largest producer and exporter of broadloom carpets, carpet tiles and artificial grass, has broken ground on a new manufacturing plant in Dubai Industrial City that will become one of the world’s largest carpet factories and the region’s biggest upon completion in 2023.
Covering a total land area of more than 3mnsqft, the state-of-the-art facility will allow Standard Carpets to increase production capacity by 40% and produce an additional 400 tonnes of yarn per month in first phase of the development.
Expansion is an important milestone for both parties. It will boost Operation 300bn, promote high-quality Made in UAE products, enhance Dubai’s position as a global manufacturing hub and contribute to GDP growth. Upon completion, Standard Carpets will operate one of the world’s largest single-site flooring plants covering a total built-up area of 1.6mnsqft.
“Global trust and confidence in high-quality UAE products continue to grow quickly as local production and exports expand empowered by our ease of doing business, advanced infrastructure, logistics network, availability of raw and packaging materials, as well as access to specialised talent. It has allowed Standard Carpets to trade with over 60 countries. We look forward to working closely with them to successfully deliver this important new milestone.”
Gulu Waney, chairman, Standard Carpets, said: “We have enjoyed tremendous growth since establishing the region’s largest carpet factory in Dubai Industrial City in 2014. It has enabled us to successfully expand production capacity, increase our portfolio of superior quality products and reach new markets in more than 60 countries, including Australia, New Zealand, Saudi Arabia and the US. Breaking ground on our state-of-the-art expansion is another exciting milestone that demonstrates our long-term commitment to Dubai and our unwavering confidence in the UAE’s vision for the future.”
Standard Carpets’ new factory will be one of the world’s largest all-under-one-roof carpet factories. It will harness the latest advances in carpet-making equipment and technology with in-house yarn extrusion, twisting-cabling and heat-set facilities. It will generate enough renewable energy to meet more than one-third of its electricity consumption with a massive solar rooftop, divert waste away from landfill and reduce water consumption with smart sustainability solutions. Furthermore, it will significantly expand production, with the company already producing more than 1,000 flooring products in a selection of premium patterns and colours. The materials are also antimicrobial, fire-retardant and resistant to UV light.
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CARPETS: For a cosy and inviting space
Carpets give a warm and cosy feel to a room while adding a decorative touch. bookmark these suppliers for trendy and high-quality carpets in the region.
Carpets CC by Cecilia Setterdahl helps you create individual and distinct spaces through her unique designs. Bold colours and geometric forms are created and then applied to carpets, which are then produced as part of either the limited-edition range or as a special one-off for the exclusive CS range. All carpets are hand-crafted using high-quality wools and are available in a wide range of finishes and sizes.
How do carpets add personality to spaces?
It is the easiest way to transform the space. A carpet should give a cosy and “lived-in home” feeling, but it should also represent the owner and help bring the room to life. I feel they can be stand-alone pieces of art. The carpet can make a space funky, elegant, romantic or calm- conveying the mood and feel of the owner. Tell us about your latest collection? My latest collection is The Uncle Collection. It was inspired by a carpet project working with lines and personality. The design consists of three personalities: Uncle Theodore, Uncle Fred and Uncle Richie.
Name some of your noteworthy projects. We work with well-known interior design firms and individual clients in the region, United States, and the UK. Our recent project collaborations are with Nikki Bisiker Interior Design and Grounded Design.
What is your competitive advantage?
We are proud to say that we complete our product on time. Our design is one-of- a-kind and we can make very personalised carpets. We are a small firm and can focus on each of our client’s requirements. What are your future plans? We still love working with interior designers and at the same time focus on our growing digital marketplace platforms.
Inputs by CECILIA SETTERDAHL FOUNDER, CARPETS CC
Suite 1810, Gold Crest Executive Tower, Jumeirah Lake Towers, Dubai, UAE
Designers Guild offers a huge selection of fabric, wallpaper, paint, furniture and home accessories. Founded in 1970 by Tricia Guild OBE, the international brand has introduced individualism to the interiors industry through our innovative and contemporary living environments, which offer a unique and total lifestyle.
Tell us about your latest collection?
We have a myriad of modern rugs in statement textures and shapes. From contemporary patterns, elegant ombres, evocative florals and perfectly shades plains. We recently introduced a fabulous new shape and size to add to our rug portfolio – our new runner size works beautifully in hallways and landings or bedrooms and adds a perfect slice of style wherever you need it.
What is your competitive advantage?
Designers Guild offers more than 12,000 fabrics and 3,000 wallpapers and produces everything from sofas, paint, tableware and bed linen, to rugs, stationery and room fragrance. Our British homegrown brand is distributed in 60 countries and has showrooms and stores in London, Paris, Munich and New York – where the company’s innovative and contemporary lifestyle come to life.
Inputs by ARIJ JANDALI MANAGING DIRECTOR,
Available at MAISON D’ART
Hands Carpet was established 140 years ago. Hands is renowned for its fine hand-knotted and hand-tufted carpets. Each carpet is crafted using some of the finest qualities of silk, wool and other man-made fibres sourced from around the world. Today, the brand is housed in some of the world’s most prestigious palaces, luxury hotels, and residences.
How do carpets add personality to spaces?
A carpet is infinitely versatile where it can be used as a means of self-expression, to infuse character into your chosen space. With unique design themes, abstract patterns and cohesive colour, the carpets from Hands add sophistication and timelessness to your décor. Designs that speak to you, while understanding the language of the space they occupy. Textures that add depth and mystery to the mood and ambience. There are infinite ways in which a Hands carpet can lend character to space.
Tell us about your latest collection?
Our latest range- One Love is a special collection of ten handmade carpets, an exclusive collaboration of 9 designers from 9 countries in 5 continents curated by Arch. Padmini Pandey. It’s a story of all the designers coming together, inspired by humanity’s unified stand against the sweeping impact of the worldwide pandemic. A celebration of our diverse world, these designs are brought to life by Hands.
Name some of your noteworthy projects.
We have worked with Nathan Outlaw at Al Mahara, Burj Al Arab, Dubai; The Armani Hotel, Burj Khalifa, Dubai; Four Seasons Hotel, Dubai; Dar Al Masyaf, Dubai; The Ritz Carlton Sharq, Doha; FIVE, Palm Jumeirah, Dubai; Al Naseem, Jumeirah; Istana Palace, Kuala Lumpur; Adagio Deira Waterfront, Dubai; The Oberoi, Ajman; Yas Viceroy, Abu Dhabi; and many more.
What is your competitive advantage?
A vertically integrated business model, where all the three qualities of hand-knotted, hand-tufted and handloom rugs and wall to wall carpets are produced in-house. The originality of designs, craftsmanship, transparency, a desire to achieve impeccable quality, and an understanding that every carpet is an expression of individuality. What are your future plans? After receiving an overwhelming response for the One Love Collection, Hands is planning to extend the idea of collaboration with artists and designers from across the globe. We intend to expand our wings and design capabilities through these collaborations as it will also give us a chance to channel our artistic potential which will foster the creativity of our carpets.
Zuleya is a retail brand in the UAE that sells products made by the FBMI initiative in Afghanistan, with all profits being reinvested into FBMI. Zuleya is an FBMI Enterprise with showrooms in Dubai Design District (D3) and Yas Mall, Abu Dhabi. The profit from Zuleya’s sales is invested back into the carpet making an initiative to preserve this ancient craft for generations to come.
How do carpets add personality to spaces?
By adding a unique design and character to any room. They can either complement the existing furniture or style or bring their own, from eye-catching patterns to a touch of discreet subtle elegance. With unlimited styles, designs and materials, there is always a carpet for every space and every taste.
Tell us about your latest collection?
Our Nada Debs designer prayer rugs and Mamlook collection is full of exciting designs and rich colours.
Name some of your noteworthy projects.
Some of our successful projects include Level Shoes, Dubai Mall, Galeries Lafayette and Cipriani Restaurant in Dubai. In Abu Dhabi, we have done projects with the Ministry of Foreign Affairs, Rotana, Saadiyat Island, amongst others.
What is your competitive advantage?
We are the only carpet manufacturer/producer in the region who is prioritising and empowering the weavers and their families above everything else. The brand’s designs are unique, made with 100% wool or silk. We use only natural dye, and no chemicals or artificial colours. We have factories in Afghanistan, India, and Thailand and the carpets are made exclusively under the Fatima Bint Mohammed Bin Zayed Initiative.
What are your future plans?
We aim to extend the Initiative through other enterprises to keep enriching the lives of disenfranchised people.
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Carpets CC launches limited edition ‘The Uncle Collection’
Carpets CC by Cecilia Setterdahl launches an unusual carpet collection, The Uncle Collection. This collection consists of three delightfully unique carpets. They are available in a hand-tufted 100% New Zealand wool and limited edition with 10 pieces available per design.
Three Uncles, in neutral colours and earth tones, make up the collection.—Uncle Theodore, Uncle Fred, and Uncle Richie.
With the COVID-19 limiting travel globally, Setterdahl was naturally drawn to thoughts of her family, who, like so many, she was separated from. Whilst working on a bespoke creation for a client, she found herself experimenting with flowing lines. It was only when she took a step back from her art that there in front of her was her favourite uncle from her childhood – Uncle Theodore, and so the Uncle Collection was born.
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W Studio collaborates with global designer Karim Rashid on innovative ‘Digipop Collection’ of fine carpets
W Studio, the award-winning Toronto carpet design house have collaborated with noted global designer Karim Rashid on the recent Digipop Collection. The Digipop Collection is a showcase of high-definition designs printed on the finest wool carpets to emphasize and transform the artwork for residential and commercial projects for which W Studio is so renowned.
Characterised by a juxtaposition of form, color, and patterns, as well as three-dimensional optical topographies, the carpets in the Digipop Collection could be used both as floor coverings or displayed as stunning acoustic wall art that immediately transforms any space.
The collaboration with Karim Rashid was the latest example of the thought and design leadership W Studio has brought to the fine carpet industry for decades. Founded and led by Alan Pourvakil, W Studio is recognised by leading interior designers and architects who are the core of its business, as well as fine art enthusiasts who proudly display its workmanship and artistry in their homes and offices.
Karim Rashid is one of the most prolific designers of his generation with more than 4,000 designs in production and has worked in more than 40 countries with such clients as Veuve Clicquot, Umbra, Samsung, Citibank, Sony Ericsson, and Hugo Boss.
“I love the diverse technologies Alan has and the range of fabrics and methods to produce almost any carpet design one can imagine,” said Rashid. “Together, we are the perfect union of smart design and premium materials while embracing the full potential of contemporary technology.”
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Hands Carpets launches a design competition
Hands, the creators of exquisite handmade carpets since 1881, has announced a nationwide design campaign to engage with the community this Ramadan from May, 2-15, 2020.
Reflecting on a possible slower-paced and simpler new way of life post COVID-19, and inspired by the growing international movement for climate change, and Mahatma Gandhi’s crusade to “live simply, so others may simply live”, Hands invites everyone to participate for a chance to win one of three exquisite handmade carpet from the Hands showroom in Dubai Design District.
Entrants will use their hands to create a visual representation of one of three themes – this can be anything from a doodle, sketch, line drawing, zentangle art, painting, collage, or even knitting or sewing – and will be accompanied by a picture of the hands that made it, and a caption to reflect the chosen theme. Entries to be posted on Instagram or Facebook, and the top three entries will be selected by an esteemed panel of judges including Rue Kothari, fair director of Downtown Design, Vera Dieckman, founder and designer at XO Atelier, and Ravi Patodia, founder of Hands Carpets.
Under the umbrella title of “the future is in our hands’, the proposed themes to provide inspiration are:
- A community in harmony with the planet.
- It’s time to reflect on our connection with nature.
- Journey towards building a new way of living for our children.
“In these challenging times, we are inspired by the messages of positivity coming from all around, appreciating a return to a simpler way of life, reconnecting at a deeper level with loved ones and the healing effects these quieter times have had on our environment” said Pranay Patodia, director, Hands Carpets. “Since Ramadan is a time of quiet reflection and of being thankful for our many blessings, we wanted to connect with the wider community in celebration of these positive developments, and encourage people to use their hands to make their own interpretations of this new way of life” he continued.
“Hands Carpets has a longstanding tradition of working with our local communities, actively supporting initiatives to protect the environment as well as people in need, with a particular focus on children. Indeed it is a passion driven by our director of CSR, Meenal Patodia, and the management which is shared by every single employee and is part of our DNA. In the spirit of the season we will be making a donation to the Emirates Red Crescent to support their mission to deliver groceries and medicines to registered families in need” added Gavin Lewis, general manager, Hands Carpets Middle East.
Entries to be submitted between 2-15 May2-15, 2020, by posting on Instagram or Facebook, and tagging @Handscarpets and #joyoframadan. The winning entries will be announced after Eid Al Fitr.
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