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Business France launches its first virtual showroom—French Design Corner Middle East

Business France launches its first virtual showroom—French Design Corner Middle East

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Business France launches its first virtual showroom—French Design Corner Middle East

For the first time in the Middle East, Business France, the national agency supporting the international development of the French economy, launched its first ever virtual showroom, the French Design Corner Middle East on December 1, 2020.  The initiative is a unique opportunity to highlight the creativity, elegance, and history of the French know-how in high potential markets, through a new catalogue and experience!

The “French Design Corner Middle East” is an innovative space dedicated exclusively to interior design professionals and architects in the Middle East. The platform aims to show the French creative designs with high potential of development in the region. This platform is also dedicated exclusively to design professionals who want to explore a unique know-how and an exceptional portfolio of brands.

Highly appreciated globally, and in the Middle East in particular, the French products are a guarantee of quality. Evident is that some French brands are well established in the region, mainly in the field of luxury, such as Ligne Roset, Roche Bobois or Lalique for decorative items. In 2019, France remains the world’s 4th largest exporter of luxury items. Driven by its artistic and technological conceptions and eco-friendly approach, the French trend remains attractive in the region.

Frederic Szabo, managing director, Business France Middle East, said: “While waiting for the much-awaited better days more conducive to in-person meetings, entrepreneurs, architects, decorators and interior design professionals can connect virtually through the French Design Corner Middle East, which aims to offers a space to explore exceptional French designers and know more about the French luxury industry, in a short moment of sharing knowledge and enriching experiences for all.”

Internationally renowned for its refinement as well as for its ability to discover new trends, France is one of the leading players in the design field. “Made in France” is synonymous with quality, style, and know-how. As proof of that, many internationally acclaimed labeling associations certify the French excellence, such as Comité Colbert, EPV, Origine France Garantie, France Eclat. With its exclusive portfolio covering a wide range of products, from the basic to the most prestigious products, the French Design Corner Middle East showcases tableware, furniture, home linen, decorative items and home accessories.

Frederic Szabo added: “This showroom is a digital alternative to a new form of discussion and presentation, as it has been designed to meet the mutual need for proximity between partners in the Middle East and France.”

France accounted for around 25% keeps being attractive for lifestyle and luxury sectors in 2018, and continues to attract attention. The French interior design market, with its several sub-sectors, makes an annual turnover of 15 to 25 million euros per year, with an annual growth varying between 3% and 5%.

 

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World Architecture Festival goes virtual for the December 2020 edition

World Architecture Festival goes virtual for the December 2020 edition

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World Architecture Festival goes virtual for the December 2020 edition

The World Architecture Festival (WAF) is delighted to announce the launch of WAFVirtual from 30 November – 4 December 2020, where the worldwide architectural community can engage in a week of live content, special prizes, talks, panel discussions and networking opportunities with peers and our WAF partners. Registration will be free for architects and design professionals.

Headline speakers will include Sir Peter Cook, Jeanne Gang of Studio Gang and Ben van Berkel of UNStudio. A series of talks will discuss pressing international topics including living with pandemics and winning new business in a post-Covid world, as well as looking at the very latest developments in product design, technical innovation, and emerging architects.

Due to the global impact of the Coronavirus pandemic, the World Architecture Festival and INSIDE World Festival of Interiors will now take place from 23 to 25 June 2021, remaining at the FIL exhibition centre in Lisbon. The festival will continue to include live judging, keynote talks, fringe events, exhibitions, and award presentations.

The WAF awards entry deadline will be extended to 8 January 2021; all completed buildings up to that date may be entered, as well as future projects, interiors, and landscape designs.

Commenting on the updated programme, WAF and INSIDE programme director Paul Finch commented: “We have been closely monitoring the ongoing pandemic situation, and, with safety being our number one priority, have concluded that postponement of the physical festival from the original December date is the best course of action for all concerned. We are turning the challenge of postponement into opportunities to provide additional online content and to expand the WAF brand in China. We look forward to being able to meet in happier and safer circumstances next June, and thank our partners, supporters, award entrants, speakers and judges for their ongoing support.”

 

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Design Centre, Chelsea Harbour announces new format for Focus/20— a hybrid of physical and virtual offerings

Design Centre, Chelsea Harbour announces new format for Focus/20— a hybrid of physical and virtual offerings

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Design Centre, Chelsea Harbour announces new format for Focus/20— a hybrid of physical and virtual offerings

Design Centre, Chelsea Harbour in London the world’s premier design destination, will present Focus/20 in an exciting new format.

In this most unprecedented of years, the annual autumn design event will be recalibrated to provide a unique platform for 120 showrooms and 600 international brands to present their new collections. A collaboration of ingenuity, creativity and positivity, the pioneering hybrid show will strengthen the Design Centre’s mantra to ‘connect, converse and create’ at a physical event in London, as well as reach out to a wider global audience, remotely.

The safety and well-being of its community and visitors is a priority, and every aspect of Focus/20 will be highly considered. Operating within government guidelines, tailored visits will bring people to the Design Centre, while a virtual programme will share online the same culture of generosity and celebration that permeates all editions of the show.

In the last months, decor has never come under greater scrutiny. People cooped up at home are craving change and professional designers have taken on new work and are completing existing projects. Visitors to Focus/20 will be able to see in person those elements that are vital to their schemes: those first looks of the latest colours, patterns and materials, alongside key details like scale, craftsmanship and artisan finishes. Adding another layer, a curated selection of house guests in the Design Avenue will bring fresh perspectives.

The online programme aims to spark everyone’s imagination and curiosity. An exceptional line-up of live stream webinars and talks will see international designers, experts and thought leaders share their work and specialist knowledge, alongside discussions on what’s shaping the future of design and business-focused sessions about how to take a professional practice to the next level. There will be insider insights into the new collections and inspiring sessions that enhances discovery of the world’s most exciting design brands.

Many industry events may have been rescheduled, but Focus/20 remains a design calendar highlight. As a Design Destination at the London Design Festival, it is proud to be at the heart of the wider momentum across the capital. Post lockdown, there has been a surge of creativity and horizons have been expanded. A hybrid offering, as both a physical and online event, will encapsulate how design can continue to innovate and unite in a positive way.

The event will take place from September 13-18, 2020. 

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Virtual realty for real estate

Virtual realty for real estate

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Virtual realty for real estate

Nay Riachy, communication consultant at Esrar Real Estate, on how virtual realty can transform the real estate business

From the gaming to the entertainment industry, virtual reality is emerging expeditiously in every aspect of modern day life. But how effective can it be in the real estate sector? In this article we will tackle the advantages of virtual reality for real estate, and discuss some of the ways it is already being used, and ways that investors might be able to use this technology to their benefit. The recent Goldman and Sachs statistics claim – as much as 1.4 million real estate agents are using VR to showcase property to prospective clients. This implies an aggregated commission market from using VR currently exceeds $107 billion. The prospects for VR/AR solutions market growth are also on the bright side – according to Goldman and Sachs, by 2025 they are set to reach $80 billion. In fact, 40% percent of buyers’ agents said home staging had an effect on most buyers’ view of a home, and 83% of buyers’ agents said staging a home made it easier for a buyer to visualise the property, according to a home-staging report from the National Association of Realtors.

Nay Riachy

How virtual reality is being used in the real estate industry?

Virtual tours
Imagine showing someone around a portfolio of homes from the comfort of your office, or guiding a client through a new design where they could experience the space, lighting and feel of a room.
VR technology allows realtors to showcase the property to their clients as if they were there in the location. The client just has to put on a VR headset and experience a riveting three-dimensional tour of the property. Potential homebuyers can virtually visit multiple properties, even without having to leave their home.
This allows them to make an instructed decision when buying or renting the property.

Virtual conceptualisation
Open house visits are a good way to explore a property, but when you go for a visit, you have to use your imagination to understand what it might look like with your own furniture, setup and style. Instead of furnishing homes with real objects, brokers can assist potential homebuyers in visualising their new home with virtual reality.
Virtual and augmented reality offers experiences like no other, allowing people to conceptualise and understand what’s difficult to imagine from a picture or detailed description.
Virtual Customisation
Realtors can easily add a customisable option with any element when staging the property and creating the 3D tour. This allows the clients to customise the space as per their personal preferences. They can also add purchasable items and showcase them using VR technology.
For instance, real estate businesses can integrate an online store with the staged elements. This will give the clients the options to change the style of the furniture or choose a different light fixture. This not only makes the virtual tour of the property more interactive but also allows customers to imagine how it will be when they move in.

Key benefits
• It is much cost-effective than taking the client to check out multiple properties
• Flexible times. The client can visit a property through VR at any time. This allows realtors to work with more clients, which means more opportunities to sell a property.
• Instant sense of ownership. Client get the options to customise the space as per their liking during the virtual tour
• Ability to see the end result of the home with furniture and outdoor landscape
• Global Reach. Users can virtually view properties from anywhere in the world, real estate professionals are no longer limited to a local audience.
• Enhancing architecture and construction. AR an VR are helping in imagining what it would be like to be inside the building which is still in its design and architecting stages
• Limiting physical contact amid the current and future pandemics, by using virtual 3-D video tours which can address the social distancing issue.

The real estate industry is expected to be one of the top industries transformed by virtual reality in coming years. Many within the industry are already employing the innovative technology in various dimensions.
The future is becoming more fast-paced and immersive. And by not embracing this new form of technology, and experimenting to see if it has any place in your marketing toolbox, you might be missing out on opportunities.

 

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Azizi Developments offers virtual tours of its properties

Azizi Developments offers virtual tours of its properties

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Azizi Developments offers virtual tours of its properties

Azizi Developments has unveiled its new interactive virtual property walk-through platform, in line with national efforts to build a post COVID-19 economy based on digital means. The platform enables investors and end-users to view its world-class properties from the comfort and safety of their own homes. The launch of Azizi’s state-of-the-art virtual tours, which can be visited at www.azizidevelopments.com/walkthrough, comes in light of the developer’s efforts in digital transformation, transparency and customer centricity.

Property seekers can now discover several unit types, on their computers or mobile devices, from various vantage points and by pivoting on 360-degree angles. Users can click their way through a one-bedroom apartment in Mina, Azizi’s prestigious luxury development on the iconic Palm Jumeirah, a studio and one-bedroom unit in Riviera, Dubai’s French Mediterranean-inspired landmark destination, a one-bedroom in Creek Views, the new benchmark for convenience, practicality and modernism, and a one-bedroom in Al Furjan, the emirate’s most strategic and well-connected growth corridor. Website visitors also have the opportunity to virtually experience Azizi’s retail units through tours of its F&B and convenience stores.

Nima Khojasteh, executive director of sales and marketing at Azizi Developments, , said: “Amid these unprecedented times, it is of the utmost importance for us to design solutions that keep our valued customers safe and comfortable, and that are aligned with the migration of their purchase decision-making processes to digital channels. The launch of our virtual walk-throughs is not only a highly effective response to the implications of the evolving pandemic and the surge in the volume of website visitors we’re seeing, but also allows us to go international, enabling foreign investors to explore and enhance their understanding of our remarkable projects in a convenient and transparent manner.”

 

 

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AECOM launches virtual public consultation tool

AECOM launches virtual public consultation tool

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AECOM launches virtual public consultation tool

The globally available tool allows clients to continue driving public engagement with their projects during the coronavirus pandemic

AECOM has launched an interactive web-based tool that allows clients to engage and consult stakeholders from their computer or mobile device. By providing a more resilient approach to community engagement, the new tool will allow clients to engage with a wider audience who cannot attend in-person meetings during consultation periods.

“In the face of unprecedented challenges, it was critical that we create a seamless digital environment to visualise projects, meet virtually and bring communities together in partnership with our clients around the world,” said Kevin Carlson, AECOM’s Global Lead for Digital Transformation. “Over the next few months, we will continue to focus on bringing new collaborative experiences, driven by our global expertise in digital delivery, to the marketplace.”

Through the new platform, a virtual event can be personalised to show consultation materials including virtual reality and sound demonstrations, videos, maps, plans and pop up banners. The tool allows for instant feedback so public reaction can be captured and saved for analysis and accurate reporting. There is also a chat function so on-hand experts can remotely answer questions as visitors look around the materials, similar to what would take place during an in-person event. A demonstration of the tool is available here: https://consultation.ai/demo/.

“We already use a number of digital tools during our community engagement sessions such as visualizations, sound demonstrations and interactive apps, so it makes complete sense to bring them together on a digital platform,” said Andy Thomas, AECOM’s head of Visualisation & VR in EMEA. “The use of digital engagement tools enables stakeholders and communities to understand proposals, allowing them to provide an informed response and participate in the consultation process. This tool will allow that process to reach a wider audience, allowing more widespread buy-in for major infrastructure projects.”

AECOM clients, East Lothian Council, Oxfordshire County Council, Public Health England, and the U.S. Army Corps of Engineers, Savannah District, have signed up to use the public consultation tool.

“Using this web-based tool, clients can engage with a wider audience and communicate the impact and benefits of proposed schemes to communities without people leaving their own homes,” said James Sachon, AECOM’s technical director of the Stakeholder Engagement team. “This remote approach to stakeholder engagement during the coronavirus pandemic provides our clients and partners with a resilient solution to any consultation process.”

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